Blockchain projects:
"HARDcoin"
  • Promotion goals
    Advertising channels
    Goals: increase site traffic, user activation of the demo version
    Advertising channels: Facebook Ads, Google Ads, Twitter Ads
Blockchain projects:
"HARDcoin"
  • Promotion goals
    Advertising channels
    Goals: increase site traffic, user activation of the demo version
    Advertising channels: Facebook Ads, Google Ads, Twitter Ads
NET is a project that connects blockchain technology and combat sports.
Now UFC fans can buy chips and cards of key fighters and place bets on fights.
Promotion tasks
  • Develop a digital strategy for bringing a startup to market
    The strategy is built on stages:
    1. Reach
    2. Engagement
    3. Sale
  • Create landing pages. Each stage - unique landing pages
    Reach: brand landing page
    Engagement: landing page with the advantages of the project and the faces of the project founders.
    Sale: chatbots and opening a white list
  • Think through communication
    Create unique creatives and texts for each stage of the funnel: attraction and retention
  • Test the audience, find the target audience
    First of all, test the age and interests of the audience that we provide with Google Analytics. Next, the interest of the Facebook Ads advertising cabinet
  • Scale your advertising campaign
    Increase the number of targeted traffic and repeat purchases. Engage new visitors through unique messages (retargeting).
Promotion tasks
  • Develop a digital strategy for bringing a startup to market
    The strategy is built on stages:
    1. Reach
    2. Engagement
    3. Sale
  • Create landing pages. Each stage - unique landing pages
    Reach: brand landing page
    Engagement: landing page with the advantages of the project and the faces of the project founders.
    Sale: chatbots and opening a white list
  • Think through communication
    Create unique creatives and texts for each stage of the funnel: attraction and retention
  • Test the audience, find the target audience
    First of all, test the age and interests of the audience that we provide with Google Analytics. Next, the interest of the Facebook Ads advertising cabinet
  • Scale your advertising campaign
    Increase the number of targeted traffic and repeat purchases. Engage new visitors through unique messages (retargeting).
STRATEGY COMMUNICATION
STRATEGY
COMMU-
NICATION

Results of the advertising campaign

Results of the advertising campaign

Results of the work:

Launched advertising campaigns to attract and retain users. The goals used are: Page View, Add to wishlist and others. I used the strategy: targeting > retargeting

Facebook Ads

Landing page View: 9 929
Add to wishlist (white list): 1 553
Activation of the chatbot at the 3rd stage: 6 343

Conversions:
From landing page View to White List: 8%

Results of the work:
Launched advertising campaigns to attract and retain users. The goals used are: Page View, Add to wishlist and others. I used the strategy: targeting > retargeting

Facebook Ads

Landing page View: 9 929
Add to wishlist (white list): 1 553
Activation of the chatbot at the 3rd stage: 6 343

Conversions:
From landing page View to White List: 8%
  • Vlad Mukhin
    Mediabuyer
    Strong idea + strong product team = result. Leave a request for cooperation, and I will promote your project.
IF YOU DON'T HAVE TIME TO WAIT, THEN
Write to me about your task and we will discuss what I can do for you!
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